1. Brand classification
Try to display sunglasses of the same brand and style on the same sunglasses shop display equipment as much as possible, so as to meet the needs of different consumers, increase sales, and enhance the image of the product brand and increase the product’s exposure to consumers. Influence.
2. Highlight the key points
When displaying branded products, it is necessary to highlight the position of the main product, so that the priority is clear, and only with contrast can consumers be clear at a glance.
3. unified placement
When displaying sunglasses, place all the product labels face up and face the consumers uniformly, which can achieve a neat, beautiful and eye-catching effect.
4. vertical centralized display
People's vision is accustomed to seeing from top to bottom, from left to right. The vertical and concentrated placement of products is more in line with people's visual habits, making the product display more layered and more imposing.
5. Obvious
The display needs to be very eye-catching, the display area needs to be large, and it needs to be vivid, so that it can attract consumers' attention and complete the sale. The clear and eye-catching price tags face up to consumers, so that consumers can clearly see the price of the product, and can also compare with products of the same type, and can also put on specials and price discounts to attract consumers.
6. easy to take
It is best to place the best-selling products in the most convenient and accessible place of the sunglasses display cabinet, and display the products according to the characteristics of consumers’ age and height. For example, children’s products should be placed below one meter. and many more.
7. maximize the display
Increase the number of displays on the sunglasses shop display equipment as much as possible. The more abundant the products, the more competitive advantages can be highlighted. Of course, the more this is, the richer it does not make you place a lot of chaotically, but it will feel very crowded, usually 80% full is enough, otherwise it will make consumers look awkward and can't choose.
8. Keep it tidy
This is also a very basic and important point. It is necessary to keep the product display tidy and clean, and the messy display can only keep consumers away.
