2020-07-14
To build one successful business, you need not only know how to set your store displays well, but also have to have some knowledge about your customers’ behavior on shopping habits.
Most of customers usually buy something in three ways: planned to what to buy, impulsive goods choice, and unplanned buy what just appear in their sight view.
The first buying activity is for most of shopping behavior. Most of consumers buy per their daily life need.
The 2nd shopping behavior is with an impulsive shopping one, which is usually happen spontaneously. It not relates to the price, type they like before. Impulsive buying behavior happen just for the consumers get motivated for some sort of immediate satisfaction of themselves. Such as they are thirsty and you are just open one shop selling ice cream. Then they will not hesitate to buy one from you.
Otherwise, the unplanned buying behavior, it is just because of something displayed in your store, such as one nice store display wall cabinet. Consumers get attracted by your store, then what are displayed on your store displays will remind your consumers that they just need the goods you are selling. All the people have same feeling that we sometimes not know what we need, but once we see them around us, then we remember that we actually are looking for this goods for a certain long time. So unplanned shopping behavior happen on the basis of a need.
Through the information clarified above, we should get the general ideas on how your potential customers do shopping.
So as one store owner, please make your store displays unique, special and nice. Then your shop will have more and more chance to get more sales avenue.